Massive Impact
Consistent Profit
Real Freedom
We Want You….
To Be Respected
To Be Valued
To Be Inspired
Let’s walk you through our proven framework to becoming an absolutely Thriving Fitness Entrepreneur.
Hi, I’m Phil Graham
Founder of Fitness Entrepreneur and Authority Network, the World’s Leading Business Mastermind for Fitness Professionals.
My team and I are renowned for helping online coaches, fitness experts and personal trainers build the business they dreamed of when they first decided to become an entrepreneur.


HERE’S WHAT WE’VE FOUND….
There are 4 Levels of Fitness Entrepreneur
The main question is...
Where are you on the pyramid right now? And, where would you like to be?
DARK GREEN ZONE
You own a remarkable business and are considered an industry leader. You never struggle to get clients or sales, and have the right team and systems in place to scale.
The top 1% of fitness professionals in the world play in the dark green zone. They dominate and are recognised globally for their client results and business success.
LIGHT GREEN ZONE
You're comfortable... But, know the best never settle for good enough.
A proportion step into the light green zone, where they reap the benefits of running a successful lifestyle business.
ORANGE ZONE
You are doing everything and spread too thin. You need more clients, but the thought of taking on more clients is overwhelming!
Most coaches operate in the orange zone, with a business that can only be defined as organised chaos. They have unpredictable lead flow and are overwhelmed with the day to day. The thought of going on holiday, and taking the eyes of the business for a week makes most coaches in this zone realise their business can’t run without them.
RED ZONE
Nobody knows who you are. You sound like everyone else and rely on luck to get clients.
Many new and naive coaches operate in the red zone, unknown and struggling to get their business off the ground. This is a scary place to be...
Remember this:
A THRIVING FITNESS BUSINESS WILL GIVE YOU THE MONEY, IMPACT AND FREEDOM YOU DREAMED OF WHEN YOU FIRST DECIDED TO BECOME A FITNESS ENTREPRENEUR!
The Three Key Outcomes
We’ll Help You Achieve… In Your Quest To Become an Absolutely Thriving Fitness Entrepreneur
Huge Impact - You’re Respected
How can you position yourself as the best in the business?
Your reputation is grounded on the quality, consistency & volume of your results. You stand above your competitors and are recognised as the market leader globally. Massive Impact gives your business credibility.
Consistent Profit - You’re Valued
REAL FREEDOM - You’re Inspired
Your business is run like a well oiled machine and is capable of delivering life changing results without you. Real Freedom allows you to lead an inspiring life.
Here's What Our Clients Have To Say...








“Authority Network has given me the confidence, clarity and direction I needed to build an amazing business…”
Kirk Miller
Sasha Buy
Here's the real promise...
As a Fitness Entrepreneur we truly BELIEVE you §…
The Identity, Confidence & Clarity to LIVE LIFE ON YOUR TERMS!
What most business mentors will try and teach you...
WHAT WE WILL TEACH YOU!
We can teach you how to develop unrivalled marketing, sales and client delivery. But, we can go way deeper than this...
WHAT YOU WILL GAIN WORKING WITH US...
As a Fitness Entrepreneur we truly BELIEVE you DESERVE...
The Identity, Confidence & Clarity to LIVE LIVE ON YOUR TERMS!
And, we’ve developed a model that guarantees you will succeed...
There are three DRIVERS and nine ACCELERATORS critical to your business success.
The three drivers of Powerful Marketing, Predictable Sales and Exceptional Delivery drive the 3 key outcomes of Massive Impact, Consistent Profit and Real Freedom.
Everything works together synergistically so that you can embrace the true power of being an entrepreneur and Live Life On Your Terms!
DON'T GO BROKE!
DON'T FEEL TRAPPED!
DON'T BE A NOBODY!
Here’s what’s possible when you implement the 3 Core Drivers.
When you demonstrate Powerful Marketing prospects look to you as their guide. They feel like you deeply understand and ‘Get Them’ better than anyone else. You have the knowledge, wisdom and solutions they need and want.
Your business generates Predictable Sales when prospects realise the only way to solve their problem is to work with you. ‘They Trust You’ with their most prized possessions, health, time & money. You sell on value not price.
When you provide Exceptional Delivery clients stay, pay and refer. They feel like ‘They Belong’ to your community and consider your services as ongoing investment.
Here’s what’s possible when you activate the 9 ACCELERATORS for...
POWERFUL MARKETING
- Positioning: Knowing with absolute certainty that you are considered the best in the business and your market make it a life goal to work with you.
- Targeting: Your marketing is strategically positioned in front of the right eyeballs at all times. It resonates on a deep personal level. It’s infectious. Captures and maintains the market's attention.
- Connecting: Every marketing action you take is intended to start conversations with potential clients and discuss how you can help them and how they can get started.
PREDICTABLE SALES
- Promise: Knowing with absolute certainty that the services you provide will change lives and are the best in the marketplace.
- Process: You have a reliable process that filters out low quality leads and gets high quality leads excited and ready to work with you.
- Skills: The ability to articulate what you offer in a clear, confident and exciting way.
EXCEPTIONAL DELIVERY
- People: Building a strong team that helps you execute on your business vision. This includes knowing who, when and how to hire. Building the right team allows you to play to your strengths.
- Systems: Installing the right processes, automations and policies to make the business run on autopilot.
- Numbers: Absolute clarity over the most important numbers you need to measure inside your business to drive predictable growth. Knowing your numbers is a critical skill that very few have.
Here's What Our Clients Have To Say...
“There is no other place you need to be if you want to grow as a business owner. The best investment I have ever made in myself..”
Charlie Garforth
“Authority Network is for coaches who have hit a bottle neck and can’t grow. I have made more progress in my business in 15-months than…”
Kristian Hill
Our clients include some of the most successful coaches in the world, and our community is thriving with talented, supportive coaches who want to see each other win.
Are you ready to build a Proper Fitness Business and make the shift from Fitness Coach to Fitness Entrepreneur? We are dedicated to helping you build a proper business. It is our mission that you should never be exposed to…
- Lack of direction and focus
- Lack of belief in yourself and your service
- Feeling undervalued and underpaid
- Working yourself to death and feeling like a prisoner within your business
Are you ready to build a Proper Fitness Business and make the shift from Fitness Coach to Fitness Entrepreneur?

Who are the real Fitness Entrepreneurs of the world?
- You have a strong character and infectious energy that lifts others
- You are courageous and aren’t afraid of challenges
- You are relentless when it comes to taking action.
- You value your time and know your priorities.
- You’re 100% committed and all-in when it comes to business.
But… you’re NOT living true to these values and find yourself…
- Competing on price or doing too much for free!
- Maxing out your diary, your team, your business!
- Serving everyone and everything BUT yourself!
- Constantly having to “sell yourself” to make it all work!
WHAT CAN AUTHORITY NETWORK DO FOR YOU?
Quite frankly, a lot. Authority Network will give you the plan, training, support, accountability and community to take your business to levels you never thought possible.
We interviewed our clients and asked them how Authority Network has benefited their business in respect to: Marketing, Sales, Delivery, Team and most importantly Mindset.
Here’s what they had to say…
• Attract significantly more qualified leads
• Express your message and get more clients without sounding like everyone else.
• Grow your authority and build your audience.
• Save you a significant amount of stress when it comes to getting clients.
• Increase your sales quality, speed and conversation rate.
• Stregthen your persuasion skills. You’ll learn how to communicate in a clear,
concise and beautiful way that gets buyers excited to work with you.
• Gain the confidence to sell to large audiences on stage or over the internet.
• Develop unwavering certainty and conviction.
• Remove the uncessary friction and workload in your business so that
you can free up more time and energy to do the things you love.
• Radically improve your client experience and results, which means clients
will stay, pay and refer.
• Build a thriving community of happy clients.
• Acheive the freedom you need to live life on your terms.
• Build and lead a team to execute on your business vision.
• Save you time and effort when it comes to hiring with done for you role
descriptions and hiring processes.
• Improve team communication and performance.
• Radically improve your confidence as a business owner.
• Elevate your thinking so you make decisions from vision not circumstance.
• Reduce risk and fear of failure.
• Increase your understanding of how to make, manage and respect money.
• Transform you into a more interesting character people want to be around.
Here's What Our Clients Have To Say...
Joe Parish
Martin Brady
WHAT’S INCLUDED...
Authority Network is a comprehensive business education program and mastermind.
The program combines elements of 1:1 Coaching, Group Coaching, Done For You Assets, Systems & Frameworks. The program is delivered both virtually and in-person.
HERE’S WHAT YOU CAN EXPECT TO GAIN…
- Life changing confidence and belief in your business.
- A significant increase in personal freedom and overall happiness.
- Smarter friends and powerful relationships that will last a lifetime.
- Working yourself to death and feeling like a prisoner within your business
- Better Customer Service. Higher quality and more consistent client results.
- Increased Client Retention, Referrals & Market Place Authority.

deliverables
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Access to Growth Kit - Business Fundamentals Course
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Weekly Masterminds (Live & Recorded)
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Annual Growth Summit Access
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Private Facebook Group Support
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Detailed Review of Your Fitness Business
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Customised 90-Day Business Plan + Projects
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1:1 Private Coaching (as needed)
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90-Day Business Plan Review (as needed)
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Full Access to The Authority Network Training Lab - Extensive Business Education Suite
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Weekly Trainings (Live & Recorded)
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Weekly Sales School (Live & Recorded)
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Sales Call Analysis
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Weekly Copywriting Review
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Done For You Coaching Assets - Plug & Play presentations for your clients on mindset, nutrition, exercise and other related areas.
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Fitness Business Growth Engine - Done for you Sales Funnels, Emails, Application Forms, Calendar Booking System + Dedicated Web Technican
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Access to Authority Network approved connections - Finance, Graphic Design, VAs, PAs, Sales Specialists, Chat Teams & More...
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Access to Authority Network Trainings & Education for your Marketing, Sales & Client Success Teams
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Access to Monthly Interviews & Workshops with High Performing Clients
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Weekly Marketing Report: Weekly breakdown of client getting strategies
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Weekly Financial Bulletin: Key Insights when it comes to transforming
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